It was not until 1930s that racing drivers generally used wristwatches to record performance. In 1935, Sir Malcolm Campbell drove the Blue Jays to wear a Rolex watch and set a new ground speed record at the Bonneville Speedway in Utah. Throughout the 20th century, the most influential watchmaking brand in the automotive industry was TAG Heuer. As early as 1911, the brand produced Master Time and Monte Carlo dashboard chronographs. In fact, one of TAG Heuer's most popular watches to date, Heuer Autavia, was originally the dashboard timer (in 1962, Jack Tag Heuer transformed it into a watch). More replica TAG Heuer watches.
In the 1950s, the legible TAG Heuer watch quickly became a favorite of racing drivers. In the 1960s, TAG Heuer switched from manual to automatic with the Carrera and Monaco watches and stood out from the competition. In 1969, Zenith released the El Primero chronograph; in the same year, Breitling introduced the first automatic mechanical chronograph watch. Through the quartz crisis of the 1970s, mechanical watches and automatic chronographs returned, and the links between the two industries further deepened.
Today, although riders no longer rely on wristwatches to record time, the relationship between watchmaking and the automotive industry is even closer. Today's cooperation is not limited to title sponsorship, but also includes the interaction of technology, design, and materials.
Orfina x Porsche Design Ref.7176S Chronograph
How car design affects watch design, Porsche and Orfina cooperation is one of the earliest examples. The odometer and tachometer of the Porsche 911 sports car are designed in black to avoid glare, and Orfina took inspiration from it to create the Ref.7176S black dial chronograph. When the black dial was first introduced, it was considered a fleeting fashion trend, but it turned out that this argument was wrong.
In the 1950s, the legible TAG Heuer watch quickly became a favorite of racing drivers. In the 1960s, TAG Heuer switched from manual to automatic with the Carrera and Monaco watches and stood out from the competition. In 1969, Zenith released the El Primero chronograph; in the same year, Breitling introduced the first automatic mechanical chronograph watch. Through the quartz crisis of the 1970s, mechanical watches and automatic chronographs returned, and the links between the two industries further deepened.
Today, although riders no longer rely on wristwatches to record time, the relationship between watchmaking and the automotive industry is even closer. Today's cooperation is not limited to title sponsorship, but also includes the interaction of technology, design, and materials.
Orfina x Porsche Design Ref.7176S Chronograph
How car design affects watch design, Porsche and Orfina cooperation is one of the earliest examples. The odometer and tachometer of the Porsche 911 sports car are designed in black to avoid glare, and Orfina took inspiration from it to create the Ref.7176S black dial chronograph. When the black dial was first introduced, it was considered a fleeting fashion trend, but it turned out that this argument was wrong.
No comments:
Post a Comment